North west England breeder John Moores CBE, of North Moss Farm Partnership, is the first recipient of the Aberdeen-Angus Cattle Society’s Hugh Watson Lifetime Achievement Award.
The award, which is named after one of the original founders of the breed, has been commissioned to recognise and reward individuals who have significantly helped improve the Aberdeen-Angus breed throughout the years.
John, a past president of the society, founded his The Moss herd of pedigree Aberdeen-Angus in 1964 with wife Jane, which is now under the careful management of son Kevin.
He was among the first breeders to import cattle from Canada and one of the first to bring in bulls and embryos from the States. Cattle carrying The Moss prefix have since been sold as foundation stock across Europe to the Republic of Ireland, Germany, Hungary, Portugal, and the Azores.
One of his landmark achievements in the breed, John is responsible for breeding The Moss Mr Eshton D409, sold in Perth for 36,000gns in 2006 – the fourth highest price for an Aberdeen-Angus bull sold at auction in the UK.
Following the presentation at a private ceremony at Formby Hall Golf Hotel on February 29, Ron McHattie, chief executive of the Aberdeen-Angus Cattle Society, said: “John’s commitment to the breed has helped it grow to what it is today. There are few people like John who have put so much in – he’s an innovator who saw a vision others didn’t.”
John was presented with the award by Aberdeen Angus Cattle Society president Angus Stovold.